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Shay Instagram Profile
shaylaphilipa

Shay

shaylaphilipa

badge Micro | Mass Pool
follower
Total Followers 11.9k
language
Language Spoken EN , English
account
Account Type KOL Micro badge Micro | Mass Pool

Rate Card

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This performance and rate card page is generated using our AI-powered calculations.


Performance

4.7% high Engagement rate
559 Avg. likes per post
6 Avg. comments per post
3.8k Avg. reels view

Engagement Rate For Last 10 Posts (Latest)

10.05% 8.04% 6.03% 4.02% 2.01% 0.00%
2026-02-06
2026-02-10
2026-03-12
2026-04-03
2026-04-04
2026-04-10
2026-04-14
2026-04-16
2026-04-17
2026-04-24

Engagement Rate For Top 10 Posts

28.45% 22.76% 17.07% 11.38% 5.69% 0.00%
2022-06-26
2022-07-06
2022-12-25
2023-07-10
2023-07-28
2023-08-01
2023-08-20
2023-10-24
2023-10-27
2023-11-08
Date Posted
Content

first Indonesian CiGS champion and lands third for my first world stage? pretty rad ๐Ÿฅ‰๐Ÿ‡ฎ๐Ÿ‡ฉ weโ€™re a pragmatic team. the calculated risk & chance was based on how much work i wanted to put in. so thank you to my boys for always listening, checking-in, and being silly when the situation needs it. i really put my shoulder to the wheel for this and these boys have been my steadfast support a visual diary vol.2 part ii coming July + a vlog series on @hungrybirdcoffeeโ€™s Youtube ๐Ÿ”œ

28.45% Engagement Rate
3.2k 110
Content

i never went into detail what went down during Milan WCiGS 2022. but preferring to keep things short & sweet i was competing with Dengue. how unfortunate! couldnโ€™t try my cocktails, and the whole world kept going dark when iโ€™m picking up tools from the trolley. i looked at my overtime ticking up & still thought i was OKAY ๐Ÿ˜ฉ๐Ÿ˜‚ anyway that was my major goal to fix joining CiGS again this year. and iโ€™m so happy to get another shot. although this will come with a new set of challenges (my collarbone better be FUSED) iโ€™m ready to take it on thank you @aksi_scai for organizing another smooth running event. shout out to the volunteers ๐Ÿ‘Š it was lovely to see some old & new faces. not forgetting all ICiGS judges for their strong livers ๐Ÿ’ช and thank you for guiding this competition @chacha_tong @thephatuncle last 2 slides Dengue Shay in Milan ๐Ÿ‘น thank you @ssgcoffeecompany for the shots ๐Ÿ“ธ

27.7% Engagement Rate
3.2k 41
Content

WCiGS 2023 - PRELIM still recycling my national cocktails for hot & cold. not because iโ€™m lazy yaw ๐Ÿซต i love these drinks! and iโ€™ve served them @clubsoda_canggu too for some public validation (ahah) finally a set of coffee cocktails even non-coffee folks can appreciate. thatโ€™s how classic cocktails are born too; global appreciation. a drink youโ€™d order visting any bar in the world and trust it would taste ๐Ÿ‘Œ all coffeeโ€™s are from @chevas_coffee_estate. trusty Geisha Fresa for cold, and their classic washed sweet, clean Geisha Black Pearl. bringing a touch of Indonesia through @pithecantropusbaliโ€™s elegant outfits. hope for a good result to wear the second set tomorrow hihihi thanks @li.na.ta from Black Hand Gang for screen printing the 3D placemats. srry sh tty photo quality :( scroll for Taiwan adventures vol.ii

23.97% Engagement Rate
2.8k 22
Content

itโ€™s common us competitors donโ€™t have enough coffee or ingredients to share what was made on stage to the public but thanks to the coffee support from @chevas27 @chevas_coffee_estate, there was enough to share for all curious folks in Taiwan thank you @yu.hc @lian_420 @xeyes13 from @noon.taipei for the hospitality and space to share my coffee cocktails with your regulars - grateful for all the exchanges, and even feedback of the coffee & spirits served that night, cheers ๐Ÿฅƒ still wore my supposed Finals outfit for this from @pithecanthropusbali โค๏ธ

19.51% Engagement Rate
2.3k 2
Content

ICiGS 2023 - IRISH COFFEE this classic will remain a huge mental test for me. weโ€™re expected to create something so basic, balanced, but taste amazing? like iโ€™m gonna overthink it hey HAHAHAHA but it was a positive experience! meditative almost. my Irish Coffee was hella simple, because the more i complicated things the more i grew uncertain. the R&D for this made me confront that itโ€™s a compulsory round for a reason, be realistic i used equal parts Teeling Small batch & Tullamore D.E.W for a traditional Irish Coffee direction with notes of Toffee, Butterscotch & Dried Fruit. inspired by @agarojewska, my sweetner was Okinawa brown sugar. discovering this sugar that doesnโ€™t only give sweetness but acidity & savoriness, has made me appreciate simple sugars that come with complex processing and characteristics coffee is none other than @chevas_coffee_estateโ€™s Geisha Fresa. iโ€™m sure yaโ€™ll have noticed by now that iโ€™ve used this coffee for Spirit Bar, my Cold cocktail & now Irish Coffee. i believe in a consistently good coffee to work with. and this coffee delivered ๐Ÿ’—๐Ÿ”‘ used @westgoldnz fresh cream for my Irish Coffee โ€“ the closest to Double cream, unavailable in Indonesia. Love its silky texture & seamless blending with other ingredients, no distinct separate taste

17.9% Engagement Rate
2.1k 28
Content

Eps#58 : โ€œBarista atau Bartenderโ€ | @shaylaphilipa . On Air tomorrow . If you like all about F&&B industry,people and lifestyle in Bali Here the PLACE!!! #podcastfnb #coffeetalk #baristaindonesia

6.6% Engagement Rate
772 14
Content

last weekend this spicy nasi goreng + salsa combo got married ๐ŸŒถ๏ธ๐Ÿš #bungkus WO & decor: @ellensflorist.id hair & make up: @hendrosudarta stylist: @ockasakri ceremony & reception attire for bride & groom: @digo.designs documentation: @herrysntosa @restu_sedana tasty food: @restaurantnusantara MC: @rudichaniago_jkt venue: @villa.tirtadari

14.81% Engagement Rate
1.6k 89
Content

Meet Shayla, a young and talented coffee artist with a passion for the world of beverages! โ˜•๏ธ๐ŸŒ Starting her coffee journey as a teenager, Shayla has honed her craft and travels the world competing in global coffee competitions like the World Coffee in Good Spirit. Her curiosity and love for experimentation push her to blend coffee with exciting new ingredients. Stay tuned for more as Shayla brews up creativity and flavor from every corner of the world! #GueJD #JDSportsIndo #JDPeople #OnlyAtJD

3.35% Engagement Rate
392 7
Content

๐Ÿœ๐Ÿณ๐Ÿ—๐Ÿก๐Ÿฎ๐Ÿฏ๐Ÿฅพ๐Ÿ—ป๐ŸŒ„๐Ÿ’๐Ÿ‘น๐Ÿ“ˆ๐Ÿ“‰๐Ÿ“ˆ๐Ÿ“‰๐Ÿฃ๐Ÿจ๐Ÿต๐Ÿฆช๐Ÿฅ๐ŸŽ‹ Japan was like this

6.39% Engagement Rate
727 34
Content

THE MOST AWAITED FORE BARISTA COMPETITION IS ON ๐Ÿ†๐Ÿ”ฅ Fore Grind Master 2024, the most awaited barista competition for Fore Coffee baristas. Carrying on the mission #ReinventingNewCoffeeCulture, we challenge the baristas to push the boundaries of coffee innovation with their skills and uniqueness! 12 best baristas, 4 rounds, 1 winner with total prize of 200 million rupiah. Who will be the next Fore Grind Master 2024? ๐Ÿค” Get ready for an unforgettable showdown, every Friday at 7 PM (Jakarta Time) on Fore Coffeeโ€™s YouTube Channel! #ForeGrindMaster2024 #ReinventingNewCoffeeCulture

13.49% Engagement Rate
1.5k 49

Followers

Followers distribution

67.04% Male
32.96% Female

Followers location

Indonesia 85.49%
United States 2.59%
Australia 2.38%
United Kingdom 1.55%
Japan 0.93%
Canada 0.83%
Singapore 0.73%
Jakarta 23.3%
Denpasar 11.0%
Bandung 4.5%
Yogyakarta 3.4%
Makassar 3.2%
Surabaya 3.0%
Semarang 1.7%
Malang 1.5%
Melbourne 1.1%
Bogor 1.0%
Medan 0.9%
Surakarta 0.8%
Bekasi 0.8%
Los Angeles 0.8%
South Tangerang 0.8%
Sydney 0.7%
Singapore 0.7%
Depok 0.7%
Tangerang 0.6%
Batam 0.6%
Tokyo 0.6%
Samarinda 0.5%
Salatiga 0.5%

Followers demographics

55.68% 23.16% 15.26% 3.79% 2.11%
Child/Kid
(13-17)
Teen/Teenager
(18-24)
Young Adult
(25-34)
Adult
(35-44)
Middle-aged
(45-64)

Follower types

46.33% mass_followers
5.42% suspicious
17.17% influencers
31.08% real


KOL that follows @shaylaphilipa

Growth & Interest

Followers growth

Monthly trend of total Followers

11.9K 11.8K 11.7K 11.6K 11.5K
2025-11 2025-12 2026-01 2026-02 2026-03 2026-04 2026-05

Likes growth

Monthly trend of average likes per post

1000 800 600 400 200 0
2025-11 2025-12 2026-01 2026-02 2026-03 2026-04 2026-05

Frequently used hashtags

Hashtags frequently used by the KOL in their content

#analogshayla #yashicat5 #partnershipwithmahlkonig #mahlkonighome #xtrat #podcastfnb #foregrindmaster2024 #reinventingnewcoffeeculture #adayinmylife #rayjansonradiopodcast #kitchenstory #58 #cheftalk #mahlkonig

Frequently mentioned accounts

Accounts frequently mentioned by the KOL in their content

@drippflavour @shaylaphilipa @madeincanggu @teguhprasetyob @hungrybirdcoffee @alfonsococinero @ardabuanna @chevas_coffee_estate @sthirayabin @clubsoda_canggu @ddy_st @mahlkonig @tanqueraygin @everhaos @pancaniagabali @sababay_distillery @fourchambers_coffee


Benchmark Engagement Instagram
Berdasarkan Tier KOL

Kenali tipe KOL dari Nano hingga Mega dan manfaatkan data engagement rate kami untuk memilih influencer yang tepat.


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Bagaimana Tool Kerja Ini Bekerja?

Engagement rate didapatkan dari perhitungan rata-rata Likes, Comments, Share dibagi dengan jumlah followers kemudian dikali 100. Semakin tinggi engagement rate yang Anda miliki semakin baik nilai Anda.

Kenali Lebih Detail Kebutuhan KOL Anda

Sudah tahu tentang KOL atau influencer level mulai dari Nano, Micro, Mid-Tier, Macro dan Mega ? Gunakan benchmark akurat kami untuk mengenal lebih jauh bagaimana benefit mengetahui engagement rate bisa membantu kita memilih KOL apa yang akan kita pakai.

Avg. Instagram Engagement
Rate - 2025

0
0.2%
0.4%
0.6%
0.8%
0.66%
All post types
0.66%
0.59%
Photo post
0.59%
0.68%
Video post
0.68%
0.77%
Carousel post
0.77%

Check engagement rates for other platforms

Engagement rate calculator for Youtube

Check engagement rate for any Youtube channel and get detailed analytics report

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Engagement rate calculator for TikTok

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Got Questions?

Apa itu KOL.ID? โˆ’

KOL.ID adalah platform teknologi pemasaran pertama di Indonesia yang memanfaatkan kecerdasan buatan (AI) untuk mendukung kolaborasi antara Key Opinion Leaders (KOL) dan bisnis. Platform ini menyediakan solusi lengkap untuk kebutuhan pemasaran di Instagram, TikTok, dan YouTube, semuanya terintegrasi dalam satu tempat.

Salah satu fitur utama KOL.ID adalah pembuatan dan pengecekan rate card otomatis bagi para KOL. Dengan menggunakan data real-time dari berbagai platform media sosial, KOL.ID membantu KOL menentukan harga layanan mereka secara akurat dan adil, sehingga mereka dapat fokus pada kreativitas dan peningkatan engagement rate.

Selain itu, KOL.ID menawarkan berbagai alat analisis, seperti kalkulator engagement rate untuk TikTok, Instagram, dan YouTube, yang membantu KOL dan bisnis memahami performa akun media sosial dan membuat keputusan yang lebih baik dalam kampanye pemasaran.

Dengan berbagai fitur dan layanan yang ditawarkan, KOL.ID menjadi platform yang andal bagi KOL dan bisnis dalam menjalankan kampanye pemasaran yang efektif dan efisien.

Apa saja fitur yang disediakan oleh KOL.ID? +

FOR BRAND (Untuk Agency/Brand/Bisnis):

  1. KOL Ranking: Fitur pencarian KOL yang sesuai dengan kebutuhan brand atau bisnis.

  2. Cek Rate Card KOL: Tools untuk bisnis mengevaluasi rate card KOL berdasarkan data dari TikTok, Instagram & YouTube.

  3. Campaign Report: Laporan terperinci untuk mendapatkan data performa (Like, Comment, Share, Views & Save) terkait performa kampanye pemasaran bersama KOL hanya menggunakan Link Posting.

FOR KOL (Untuk Key Opinion Leader):

  1. Buat Rate Card: Alat untuk membantu KOL membuat rate card berdasarkan performa mereka di TikTok, Instagram & YouTube.

FREE TOOLS (Alat Gratis):

  1. Buat MoU KOL: Membuat memorandum of understanding (MoU) antara KOL dan bisnis secara otomatis.

  2. Cek ER KOL TikTok: Alat untuk menghitung engagement rate KOL di TikTok.

  3. Cek ER KOL Instagram: Alat untuk menghitung engagement rate KOL di Instagram.

  4. Cek ER KOL YouTube: Alat untuk menghitung engagement rate KOL di YouTube.

  5. Download Video TikTok: Fitur untuk mengunduh video dari TikTok.

  6. Download Video Instagram: Fitur untuk mengunduh video dari Instagram.

  7. Download Video YouTube: Fitur untuk mengunduh video dari YouTube.

  8. Kamus KOL: Panduan istilah-istilah penting terkait dunia KOL.

  9. Extension Chrome: Extension yang memungkinkan untuk melihat analisa KOL dengan mudah hanya dengan membuka profil Instagram & TikTok.

Semua fitur ini menunjukkan bahwa KOL.ID adalah platform yang lengkap untuk mendukung kebutuhan KOL dan merek/bisnis dalam membangun strategi pemasaran digital.